Webro Wins Smart
We’re delighted to share the fantastic news that Webro took the 2023 ‘Best Cable Solution’ Award at the #SmartBuildingAwards! Hosted in London as part of the #EILive!Show, we took the prize with our innovative WEB-LED Cable, which has solved the identification challenges that integrators face when installing LED lighting in the Smart AV market.
It’s a proud moment in the evolution of the new Webro 2.0. This is what happens when suppliers, customers, and partners align to become one high-performing team. It was born out of true collaboration. We listened to the frustrations of our prized customer - Cinema Build Systems, who suggested a fix. We then worked with them to develop the right product solution.
It was driven to market by our dedicated team at Webro Cables & Connectors supported by a targeted multimedia campaign created in conjunction with our highly valued partner agency, Uber. Subsequently, Webro WEB-LED Cable has been embraced wholesale by #smartbuilding integrators, who instantly recognised and appreciated that it streamlines the installation process, eliminating confusion and potential errors.
Commenting on the triumph, Webro’s Head of Marketing Chris Mellor-Dolman said: “This is how business should work. Collaborating across an open, integrated partnership is how we all win.”
For more information, contact our sales team on 0115 9724483 or sales@webro.com





